Consuming Faith: Integrating Who We Are with What We Buy

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Americans search for identity through a paradoxical pair of passions: spirituality and corporate branding. In Consuming Faith, Tom Beaudoin claims that if we can develop an economic spirituality, we can bring what we wear, eat, and consume into a more integrated everyday faith that both enhances and challenges out world and experiences. Consuming faith is a thought-provoking account that makes readers contemplate what their role is both spiritually and as a consumer. Beaudoin offers practical methods to practice Conscious choice consumer spirituality..

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